Faith Integration Essay Example | Topics and Well Written Essays - 500 words - 1

Faith Integration - Essay Example Today, marketing management is more than the delivery of goods and services to customers. It is the science and art of effectively selecting target markets, maintain and growing customers base by developing, availing and communicating greater customer value (Kotler & Keller, 2012). Thus, the verse correlates to the marketing management principles in a way. The verse gives an assurance to the Israelites whom may be considered as the customers. Joshua is the individual who is developing and delivering to them through communicating the value attached to God’s Promised Land. Joshua was informed that there was an assurance of victory. Likewise in marketing management perspective, there is an assurance of market target and growing customer base through effectively obeying and applying accepted marketing principles. For instance, marketing management should be ethical and never apply malpractices. The book of Joshua talks of, â€Å"Do not be terrified, do not be discouraged". Through analysis, God gives encouragement and hope to the Israelites that He won’t forsake them as long as they trust in Him (Spence, 2013). This particular part of the Scripture echoes to marketing management to be hopeful despite the dynamic business environment that they operate. The dynamic business environment that marketers operate is full of competition and unethical practices, and as such, the verse prepares marketing managers in the world full of intimidation (Sites, et al., 2009). From a religious point of view, the marketing management is required to translate this statement to be a motivation from God, and use the energy to propel the company to a profitable level. Other qualities of marketing management include developing plans, capturing insights, building the brand, shaping the market offerings, and creating Long-Term growth. These tasks also pertain to what Joshua had to do. For example, Joshua had to develop a proper plan in the best way possible to attack Jericho. Likewise,

Issues in global economy Essay Example | Topics and Well Written Essays - 2000 words - 1

Issues in global economy - Essay Example . Doctrine of invisible hand as also reflected in the thought of Adam smith mainly talked about the power of market economy over the state governing economy. He spoke about market mechanism that ultimately leads to the equilibrium. Any gap between demand and supply will be automatically adjusted through the mechanism of market. The role of government here is nothing but to facilitate the process.   Breaking of Soviet Union in the 20th century strengthens this thought of ‘power of market over state’. This thought was the founding stone of today’s globalization and global economy. However the economists and the historian thought that there are many factors those facilitated the process of globalization. According to them, in 19th and 20th century many countries across the world faced the European imperialism that first makes them known about the world economy. Besides this the period saw a rapid development of sophisticated technologies that was never seen before. Rising of machine gradually cleared the new methods of reaping more profit. All this factors was seeking a process through which they could merge for functioning global economics, trade and politics. The stage was prepared for processing of the global issues through the hand of the ‘process of globalization’. With respect to recent period there emerge some more aspects that control and assist the globalization process more rapidly. Today the progresses of international trade are mostly dependent on international commercial agreements such as FTTA, CAFTA, NAFTA etc. Such agreements have opened the door to the northern export and give more opportunities to the developing nations. Nowadays the export processing zones operate as productive vicinities for overseas ventures, investments and employments. These zones are playing their role in many ways to support the economies by